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    By Tony O. Lawson Darrell Spencer priced his first product line at $26. Competitors sourcing similar products overseas brought comparable alternatives to market for about $3. The market shifted faster than his company could adapt, and he shut it down. King’s Crowning sold satin-lined hair products designed for men, and customers responded to the concept. The business, however, lacked the systems needed to sustain long-term growth. There was no product roadmap, limited operational infrastructure, and no plan for how the company would evolve once the initial product succeeded. “I didn’t create a strong infrastructure,” Spencer said. “I didn’t have a

    The post Darrell Spencer on Building Crowned Skin Into a $50 Million Business appeared first on SHOPPE BLACK.

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