In April of 2023, fierce battles, which continue to this very day, were being waged in Sudan. These battles were not only on the ground but also in mainstream corporate media images and narratives. Not only was the media drowning in military propaganda, misleading content between the Rapid Support Force (RSF) and the Sudanese Armed Forces (SAF), the virtual battlefield of misinformation was able to cover much more ground, in terms of perception than the physical war.

In the 2026 media study, “Enabling Atrocity in the MENA (Middle East, North Africa) and Sudan: Sockpuppets, Bots and Digital Information Harm in Wartime,” Marc Owens Jones, an associate professor of media analytics at Northwestern University, who specializes in disinformation and digital authoritarianism, especially as it pertains to the Middle East, examined three distinct yet interconnected influence networks comprising thousands of fake social media accounts operating throughout Sudan and the wider MENA region.

Bots are computerized and sock puppets are people, but they serve basically the same purpose. They falsely inflate numbers and manipulate algorithms to make something, in this case war in Sudan, appear more or less popular than the conflict between rival factions actually is.

According to experts and observers who study content creators, reasons for developing content focuses in many cases, “by any means necessary,” to garner large numbers in order to get advertising deals and increase search algorithms. Add to that, political organizations want to drive voters and encourage or suppress certain viewpoints. Corporations want to drive their own advertising and media up the search results. Additionally, the external and internal political opponents want to sow division and propaganda. Ultimately, it’s all doing the same thing: manipulating the “algorithm” with fake accounts posing as real people to push some agenda.

Produced under the auspices of the UNESCO Chair on Data, Media and Society at the University of South Carolina, Professor Jones’ study notes that, “Rather than examining misinformation as isolated content, the report analyses how networked architectures of distribution, sock puppet networks, automated amplification, and platform affordances reshape what becomes visible in times of war.”

A perfect example of this was reported by the London-based Middle East Eye (MEE), which often frames stories from the perspective that is critical of official Western and Western-allied or slanted narratives.

For example, the host of MEE’s YouTube channel recently posed the question: “Why are United Arab Emirates (UAE) targeting Sudan online?”

Footage MEE shared included showing the taunting of Sudanese civilians by a RSF militia commander, who in a video clip is seen bragging about killing over 2,000 Sudanese civilians. What is horrifying, is that after his announcement, he’s seen in a subsequent video clip executing “civilians.”

In still another video clip a UAE citizen, speaking into the camera speaking of the consequences facing those who “do not respect” Mohammed bin Zayed, (President of the UAE).

And it’s not just the United Arab Emirates. Many Israeli accounts were also quick to chime in regarding Sudan having spent a long time pointing the finger at the African nation in order to deflect attention away from Israel’s own horrific actions in Gaza.

Accusations and evidence of the beginning of the RSF massacres in the capital city of El Fasher, in North Darfur state, emerged in October of 2025. And as UAE support for the paramilitary group received considerable media coverage, these media influencers and seemingly bots have tried shifting the blame to the SAF, and away from the RSF, and its mounting slaughter of Sudanese civilians.

And although the report doesn’t absolve the SAF of atrocities, in February of 2026, according to UN News: “the UN Independent International Fact-Finding Mission for the Sudan concluded that RSF operations during the late-October 2025 takeover of El Fasher bore the ‘hallmarks of genocide.’ The mission documented ethnically targeted killings, widespread sexual violence, enforced disappearances, and the deliberate imposition of life-threatening conditions against the Zaghawa and Fur communities, finding that genocidal intent was the only reasonable inference from the pattern, scale, and rhetoric of the violence.”

According to Jones’s report, more than 27,000 coordinated fake accounts have produced hundreds of thousands of posts in Arabic, English, Persian, Turkish and French. According to Jones, they have largely been promoting “anti-Islamist,” pro-RSF, and UAE- aligned political propaganda during Sudan’s civil and proxy war, helping misinform the public about atrocities and the humanitarian catastrophe in Sudan.

“These influence networks function as tools of digital authoritarianism, deployed to manipulate perception, manufacture legitimacy, and overwhelm and confuse public discourse. Their harm lies both in the content they promote as well the deceptive means of distribution itself: coordinated sock puppet architectures that simulate authentic civic debate while operating in service of political agendas that run counter to human rights and the social good. They fundamentally undermine the free flow of credible information by crowding out legitimate news and also masking their source/agenda,” explained the report.

The report’s findings underscore the urgency for increased transparency, stronger platform accountability, multilingual enforcement capacity and sustained independent research when it comes to the continuing tragedy and atrocities facing the people of Sudan.

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