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    Essence Festival of Culture is happening July 3-5. Don’t miss out—tickets here.

    With the Essence Festival of Culture less than 30 days away, it’s officially time to start shopping before the calendar fills up and the best pieces are gone. Whether you’re headed to concerts, the panels, or plan to be a part of the all-day street style moment happening outside the Superdome, your wardrobe needs to be as intentional as your itinerary. 

    Think: breathable, heat-ready sheer sets that move with you through humid afternoons, cropped shirts, relaxed trousers, and easy matching separates that keep you cool without sacrificing style.

    As the sun goes down and the city shifts into nightlife mode, statement maxi dresses become essential. Look for bold prints, sheer layering, cut-outs, and silhouettes that transition seamlessly from day parties to late-night performances. 

    Accessories are just as important. Sunglasses aren’t optional; they’re protection and attitude in one. Consider sculptural frames, tinted lenses, or metallic accents that elevate even the simplest of looks. Add lightweight bags that can carry your essentials without weighing you down.

    And because Essence Festival is more than an event—it’s a cultural homecoming—supporting Black-owned brands should be at the center of your packing list. From emerging designers to established labels, this is the moment to prioritize pieces that reflect and celebrate the community powering the festival. Shopping Black-owned isn’t just a style choice here; it’s part of the experience.

    Scroll ahead to find the black-owned non-negotiables to get you Essence Festival ready. 

    Tia Adeola Ruffle Trim Pants

    These breathable, ruffle-trimmed pants are perfect for embracing the festive spirit of New Orleans.

    $250

    Andrea Iyamah Iloria Dress

    And for Sunday’s all-white night, this cut-out maxi dress from Andrea Iyamah is an essential.

    $390

    Brandon Blackwood Jemma Bag

    When I think of New Orleans style, I think bold patterns and vibrant color, like this snakeskin bag from Brandon Blackwood.

    $385

    Kwame Adusei Kasmina Dress

    This knitted dress is perfect for warm weather, with open-knit detailing that adds a hint of allure while keeping things breathable.

    $400

    Nia Thomas Bea Tank Top

    An elevated tank top is the perfect choice for stepping into Essence Festival, with beaded straps that add just the right touch of detail.

    $250

    K.ngsley White “Apollo” Shift Dress

    A mini white dress is a summer non-negotiable, and this apron-style version keeps things breathable with its easy silhouette and a plunging back for a subtle statement.

    $395

    Brother Vellies Lace Up Huarache

    These raffia sandals are perfect for a hot summer day, comfortable enough for a long stroll, yet chic enough for a day out on the town.

    $225

    Fe Noel Black and Bone Maxine Mini Dress

    This pinstriped mini dress is perfect for a stroll through the quarters of New Orleans.

    $500

    Elisa Johnson Jane In Gold Metal

    These gold wire-frame sunglasses are perfect for sunny summer days, effortlessly elevating your look while keeping things polished.

    $145

    Meji Meji Mama G Green Dress

    Shop this mini dress featuring the Meiji Meiji mama face on the front, perfect for making a playful statement.

    $112

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